Guest Post Policy
[Editor’s Note: We are currently accepting guest post submissions! We want to hear about your financial successes, failures, insight, expert advice and more. Come and share your knowledge with the WCI community (see ideas below).
March 10, 2020 — Deadline for Q2 2020 publication (Apr, May, Jun)
June 10, 2020 – Deadline for Q3 2020 publication (Jul, Aug, Sept)
Sept 10, 2020 – Deadline for Q4 2020 publication (Oct, Nov, Dec)
Dec 10, 2020 – Deadline for Q1 2021 publication (Jan, Feb, Mar)
Guest posts will only be reviewed during the week following the deadlines above. Guest posts should be sent to Jill (at) whitecoatinvestor.com. The guidelines below will still apply.]
I am willing to publish guest posts. However, I have been inundated (over 100 per month) with requests to publish poorly-written, vague, non-physician-directed posts that mostly serve as a way to link a third-party site to my blog. Many of these are clearly not submitted by a native speaker of English and I would, frankly, be embarrassed to publish them. In fact, if I publish something that my readers feel is just an ad for a company, I get the heat from it. I get enough of these that I could publish one every day and never write a post on my own. Needless to say, 90% of them aren’t published on this site.
I have plenty of material to post on this blog and am not desperate to publish “anything.” If I ever get short of quality stuff to publish, I’ll just start posting less frequently. The purpose of a guest post is to publish something from a new perspective or with information that is difficult for me to come by. The information you submit should not be readily available elsewhere with a ten-second google search.
Guest Post Guidelines
You must speak/write English as well as a highly-educated native English speaker, which is the target audience for the blog. If I have to edit out multiple simple grammar and spelling errors it is unlikely I am going to publish your post. If I get to the end of your post and can’t tell what your main point was, I’m not going to publish it.
2) Contact Us Yourself
All contacts with us should be from the author of the submission. If it isn’t important enough for you to contact us directly, it isn’t important enough for us to publish.
3) The Target Audience
The target audience of this blog is physicians, dentists, other professionals, and their trainees. They don’t come here to read financial advice directed at Joe Everyman. It might sound elitist, but there are thousands of general finance blogs out there, and very few written by and for doctors. If your article isn’t specific to these folks, we’re not going to publish it.
4) You Are the Expert
You should know more about the subject you are posting about than I do, or at least include some personal perspective about it. The best guest posts come from regular readers of this blog, published finance/investing authors, well-established finance bloggers, professional financial advisors, and those with specific expertise on a subject related to physician finance/investing. Readers of this site seem to prefer “meatier” posts, so posts that contain only information easily found with a 10 second Google search are much less likely to be published. If your post is published you’ll be sure to be given credit with a link to your site/book, but if the main purpose of your guest post is simply to spread links around the internet, you’d be best served looking elsewhere.
5) How to Submit
Your post should be submitted as a Word document or a Google Doc DURING THE GUEST POST ACCEPTANCE PERIOD noted at the top of the page. Note that the email should go to [email protected], NOT [email protected] Don’t post in the comments on this page about how you’d like to send us a guest post. Just send it. Don’t write us an email asking what you should write about. You should write about what you are an expert on or what you have personal experience with, and if it is well-written and would be useful to our targeted readers (doctors and other high income professionals interested in financial topics), we’ll publish it. If you find no one is publishing your guest posts, take a look at this advice.
6) Length and Format
There are no length or formatting requirements. Read a few posts here and try to submit yours in a similar format/length. I find posts shorter than 600 words are generally too short. More than 3000 is too long. 1400-2500 seems to be a sweet spot. But I care far more about the content than the length and have yet to reject a post solely due to its length. Please do not add bold, underlining, italics, extra spacing between paragraphs, etc. We remove it all during the editing process.
7) Previously Published Articles
Do not submit material you have published elsewhere or plan to publish elsewhere. Google frowns on duplicated content, and punishes both sites in the search engine rankings. When submitting a guest post, you are giving me the copyright on the material. It is okay to publish an excerpt of your post on your site, and then include a link to this site, but not okay to republish a large portion of the post or the post in its entirety.
8) DO NOT Send Us a Draft
There is nothing more annoying than spending an hour editing, formatting, and prepping a post only to get a “final version” two days later. It takes about as long to edit and prep a guest post as to write the darn thing myself. When you send us something, I assume you’re done with it and proud of it as it stands. A minor correction is no big deal, but I don’t need to see anything but the final version.
Make your content “ever-green” as much as possible. There may be a gap of 1-6 months between the submission of your article and its publication. The vast majority of the content on this site won’t ever really become outdated.
DO NOT plagiarize even a portion of your submitted guest post. That can get both of us in legal trouble. It is considered “fair use” to quote small portions of articles as long as they are attributed to the author and not construed as your own work.
11) Don’t Be Offensive
Avoid offensive phrasing. There is usually a way to get your point across without racist, sexist, profane, or crude terms that are likely to offend part of my audience.
12) Ideas For Guest Posts
Consider posting on the following subjects which have been requested by readers:
- Evaluation, comparison and need of various identity theft services
- Estate planning or asset protection issues for singles or unmarried couples
- Disability insurance for reservists
- Business use of automobiles for generating deductions in a practice or other business
- The rise of quants and their effect on making passive investing an even better option
- Evaluating buy-ins to a practice
- Medical school scholarships
By regular blog readers/ high-income professionals
- Book reviews of books relevant to this blog’s audience (not your own book please)
- Your personal finance story or your personal investing or debt management strategy
- Unique financial aspects for dentists, attorneys, accountants, pharmacists, mid-levels, small business owners, veterinarians, podiatrists, optometrists, and two physician couples.
- How to get decent investment returns while still complying with Sharia Law
- Financial issues of DINKs (Dual Income No Kids)
- How to make sure you (as a female doctor) are paid what you’re worth, no matter your gender
- The financial aspects of being a single physician parent
- How to open your own single physician/dentist/attorney practice
- Taking care of elderly parents living nearby or in your home
- Going from an ownership practice to an employee practice or vice versa
- Finding a first job out of residency, lessons learned, negotiating etc
- Discussion of costs, benefits, and considerations for fellowship training v. generalist practice in traditionally generalist specialties (contradiction in terms?), such as pathology, anesthesiology, ophthalmology, dermatology, or even emergency medicine.
- Using AFLAC maternity coverage
- Doing expert witness work for extra income, both plaintiff and defense
- How to use public assistance (housing assistance, food stamps, Medicaid, unemployment) while in school or training
- Physician Assistant specific issues
- Personal experiences with practice buy-ins
- How to earn/research medical school scholarships ie, HPSP, etc.